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Failure is an option : Dato’ Sri Hajjah Dr Hasmizah bt Othman

         Dato’ Sri Hajjah Hasmizah bt Othman her familiar name is Dato’ Sri Vida. She is a intrepreneur for health, Pamoga and cosmetics, Vida Beauty that always use this trademark “Qu Puteh, Qu Puteh Baru La Putih”. Before she became a success intreprenuer she faced many challenge and difficulties but she never gave up. She proved to everyone that even she always failed in whatever she did but now she have everything. 

        Dato’ Sri Vida family financial status was humble. Her life became worse when her father, passed away.She tried to help her family by starting a business, selling “nasi bungkus” and “kacang putih” at school. When she had a chance to further her study, she began business to support her life in USM. After grooming and shaving filled, she applied a bank loan of RM100,000 to venture a beauty salon. At the same time she work as a teacher, she received RM 3,000 monthly worked as a teacher. At that time, she is still a newbie to a business. Dato’ Sri Vida spent all the capital she got into renovation and decoration of the shop.All of RM100,000 has been used to renovate the store to be used as a beauty salon. She had to find the money again with conducting business at the night market, by selling the food, veil to earns the capital.

       Dato’ Sri Vida reveal her cosmetics, Vida Beauty.At the beginning of her businesses, she has a government grant of RM1 million to start a business. The money was spent on research R&D, to find high quality materials to produce better quality products and to make product advertising. However, she was disappointed when the money spent on making it as much as RM500, 000 did not bring any revenue, because of the pressure, she suffered blood pressure. Even she face the failure, she will not be easy even despair she had risen again to produce a new product that is Pamoga using cucumber and pomegranate. But what actually happened was a blessing in disguise. She try to treat her high blood pressure by creating her own formula. She trying to use sea cucumbers that are cool and the efficacy of pomegranate as an anti-oxidant and from there was born the same health products. It managed to reduce her high blood pressure.

               In terms of marketing, she learned a lot from failure. That is her 'secret recipe' her business. Dato’ Sri Vida never give up and turn all hardship into challenges. This has brought her the huge success in her business.

NETWORKED : Jeff Bezos

         Jeff Bezos is a successful entrepreneur and live in America. Bezos studied for course of computer science and electrical engineering at Princeton University. In early of his age, Bezos known himself was a computer lover.He always can see the potential of the Internet as a business opportunity and network, he tries to develop the Internet as an effective tool to speed up the transaction process. After graduating from Princeton, Bezos worked on Wall Street in the computer science field. Then Bezos is working to build a network of international trade for a company known as Fitel. Two years later, Bezos moved to Bankers Trust and worked to developing software applications for clients' retirement fund. This is where the spirit of entrepreneurship began to appear, but Jeff Bezos did not rush to start her own business. Inspiration for further independent work came when Bezos worked at a finance company DE Shaw Company where Bezos believed by David Shaw, the founder of the company, as Senior Vice President. On that time, he met his wife, Mackenzie in 1990.Bezos made a decision to move into an e-commerce nascent world while his career in finance was extremely lucrative.

        Jeff decided to build and operate his own company in 1994. In 1995, Bezos founded Amazon.com started as an online bookstore that run from the garage of his home in Seattle, Washington. He set up Amazon.com, which is South American river endless named. He is the founder of Amazon.com and also chief Executive of his business. Bezos success opened his own business Amazon.com, he has invited 300 of his friends to give a test for the site. Amazon.com, online bookstore had successfully sold various books across the United States. Besides, within 1 month the business has spread to 45 foreign countries with no promotion. Within 2 months, the business sales had reached around $20,000. Shortly after the launch, he added new functional websites, such as the main shopping, customer ratings and command valid e-mail. By this, Bezos has managed to dominate the internet market. Finally, he can seize networked opportunities that are created in the market. His business growing faster than expected by his team and Bezos himself. That list name is Forbes. They estimated that Bezos' personal wealth has reach US$59.2 billion. One of his success factors is Bezos had previously conducted a study to create a list of 20 companies, mail-order top and observe that there is no book publishers who have mail-order for making comprehensive catalog will require thousands of pages and will take the budget if do deals by email.

        In 2006, Amazon.com launched its video on demand service, initially known as Amazon Unbox on TiVo, it was eventually rebranded as Amazon Instant Video. In 2007, the company released the Kindle, a handheld digital book reader that allowed users to buy, download, read and store their book selections. In the same year, Bezos announced his investment in Blue Origin, a Seattle-based aerospace company that developing technologies to offer space travel to paying customers.On August 5, 2013, Bezos announced his purchase of The Washington Post for $250 million in cash. Amazon.com is not to be involved. This is uncharted terrain, he told the newspaper, and it will require experimentation. Shortly after the announcement of intent to purchase, The Washington Post published a long-form profile of Bezos on August 10, 2013. The sale closed on October 1, 2013, and Bezos's Nash Holdings LLC took control. The place name Albuquerque in New Mexico is the city that Jeff Bezos was on January 12, 1964. Jeff Bezos had networked trait that showed how he conducted his business, Amazon.com. His networked trait shows something outside the individual connections. Connection between peer to peer also give a chance for the entrepreneur to bounce their idea off and to build their organization with like-minded people. Through Bezos networked trait many employees satisfy with the organization culture. Some current Amazon employees noted that the networked trait that Jeff Bezos has make the working environment more upbeat.

OBSERVANT : WARREN BUFFETT

     You don't need a huge amount of money to become a successful investor. If you have your own business, either full-time or on the side, investing some of your earnings back into your business is one of the smartest things you can do.

     Buffett did just that when he and a friend bought a pinball machine for $25 and placed it in a local barber shop. When it earned money for them, rather than spend it, they bought additional pinball machines. In time, they had eight machines in different barber shops. When they sold that business, Buffett used the proceeds to start another business.Sometimes, if customers like with our services they will come again.

     Some experts recommend investing some of your earnings outside your business so you'll have those funds to draw on if your business faces a temporary downturn or fails altogether. Whether you choose to diversify your investments this way or fold extra money back into your business, it's important to invest some of your earnings in your future and not just live on them.We have to look something with different sides.

OPEN CULTURE : ABDURRAHMAN BAKRIE

        Bakrie Group is a well-known company in Indonesia that has 10 subsidiaries listed on Bursa Efek Indonesia. Bakrie Group established by Achmad Bakrie on 1942. The company engaged in many sectors, including mining, property, infrastructure, media, telecommunication, oil & gas, education, and foundation. Nowadays, Bakrie Group headed by Nirwan D. Bakrie as Chairman and Indra U. Bakrie as CO-Chairman. They both started to continue the business since 2004 after Aburizal Bakrie (son of Achmad Bakrie) pension from business.

        To be a successful company, Bakrie Group has gone through a lot of experiences, whether it is good or bad. Then, Bakrie learned not to repeat all mistakes that caused failure. They tried to develop the quality of their organization. For example, at first Bakrie group only engaged in plantation sector which included coffee, rubber, and pepper. After decades, Bakrie Group has had various sector that runs successfully.

        Bakrie Group is just a company that will live or die, depends on how motivated, inspired, and committed the employees are. So, there is a conscious choice to make them as the biggest priority in company; to change the way they work. It means the company tried to make an open culture.

        Open culture can be defined as philosophy of collective creativity and collective responsibility. The biggest benefit if a company build an open culture is the company could truly develop a diverse team. By this team with an open culture, the company allows people to set their own agenda and have been able to attract new and various talents. This thing might help the company to strengthen the cooperation between other sectors.

        In fact, to build an open culture is hard, due to it is not immediately intuitive and it is not likely comparable with any other companies. Not only that, open culture can also caused endless problems, such as issues that would normally remain hidden for some times, tend to rapidly spread to other people. This is good actually, because employees and managers can solve the problem. But this also bad, because the other problems might be arise soon.

Commonly, open culture can be created well and long-lasting for a company by several steps below. They are :

1.    Efforts to explore, discover, realize and implement a corporate culture that is built-in within the organization. Things that will find through them are negative norms and positive norms.

2.    Set the goals clearly and measurable, about how the dispute can be reduced and maintain the positive norms.

3.    Planning and implementation the measures that will ideally realize the changes in four dimensions, that are; each individual, member of co-worker team, leadership, organization’s processes, systems, policies and structure. Because how the company works must be adjusted to the situations and conditions that always change anytime.

4.    Build a good corporate image, because it is essential to be known in society. Corporate image can be related with business name, architecture, variety of products, traditions, ideologies and impression on the communication made by the employees that interact with clients.

        Based on the explanation above about open culture, Bakrie Group developed their organization quality by implement revitalization system which is focused in strengthening the organizational structure, management of talent, development of human capital, and emphasis winning spirit-based corporate culture and governance structure of the Company.

OPEN RISK TAKER : DATO’ ALIFF SYUKRI BIN KAMARZAMAN

     As we know, Dato’ Aliff Syukri Kamarzaman was born on April 3, 1987 in Felda Kechau, Kuala Lipis, Pahang. Everyone know him as a founder of D’Herbs Healthy Marketing. D’Herbs Healthy Marketing was established on September 2010.

     For the beginning, they only sell four main products which is foundation, slimming products, drink women’s health and treatment lipstick. He start selling his products under the tent at Sunday market and also night market. He telling that to become a successful person, they have to work hard to achieve that. It is not easy to be successful person in business world. They have to face a lot of challenge before they grab the successfulness.

     At the business world, not all entrepreneur willing to take a risk to publish a new product. Especially to bring it to market place that is lot of competitors. It is not easy to release one product especially health and cosmetics products. It must go through a lot of procedure from authority department and they have to make sure that products is safe to use by the customers.

     But, Dato’ Aliff Syukri is a person who are brave to take a risk by create more new cosmetic and health products. More surprising, he was manage to sell the new product. Now, D,Herbs Healthy Marketing already have more than 90 products lines and the company also have 35 staff who help to manage the company well. This show that Dato’ Aliff Syukri Kamarzaman was open risk taker when he want to create and sell his products. He always have to face a lot off challenge when he want to sell it. But now, his product not only sell inside the country and also outside the country.

VISIONARY : DATO’ DR  AZRIL BIN MOHD RADZI

     Dato’ Dr Azril Mohd Radzi, born 30^th January 1986 was the owner of the V’Asia line of wellness and beauty products may well be the next Malaysian Max Factor. Just 4 years after establishing his brand, the holder of an aircraft engineering degree from University Kuala Lumpur targets RM4 million in gross sales per month, an achievable figure if each of the 8,000 agents selling his products can touch RM500 each.

      The bachelor found his niche in the beauty and wellness industry with a multi-level marketing company to earn some extra pocket money. Undeterred he retrained his sights on home grown beauty brands, which had a more straight forward manufacturer to wholesaler to seller to end-user style. His first product, a slimming and skin enhancing aid was formulated with the help of a food technologist from Seremban. This formula was then manufactured under a joint-venture agreement with a factory in Nilai. Over the past 3 years, sales for this product alone have run into millions in terms of units. In Azril’s Shah Alam office, there is one section is dedicated to the creation of brochures, video and print ads. Every month, some 400,000 brochures are sent out with products and distributed to agents. He, appears two to three times a week on paid slots in TV program to sell his products

He said that there are many good manufacturing practice-certified factories with the capability to do this. In fact, for V’Asia, have up to 30 suppliers who can cater to his ideas. The important thing is to find the right people to do a good job. The science is in a keen eye for what people want.This show that he has vision to make sure that his products well known. Now days, when people mention V’Asia products all people already know it.

OUTCOME ORIENTED : TAN SRI SYED MOKHTAR SHAH BIN SYED NOR AL-BUKHARY

            According to Oxford dictionary, the word Outcome brings the meaning the way a thing turns out; a consequence. Meanwhile, the word orient refer align or position (something) relative to the points of a compass or other specified positions. If we look at the word outcome-oriented, what does it is mean? Outcome-oriented refer to your aim. For instance, you must have target to achieved one day. It is mean that the outcome-oriented attitude is in yourself. A successful entrepreneur who I found this good manner inside him is Tan Sri Syed Mokhtar Al-Bukhari. He is a very inspiring person.

            Syed Mokhtar Al-Bukhari is the Chairman of the Al Bukhary Corporation.  Born in 1952 in Alor Setar, Malaysia, he grew up in a financially struggling family of traders.  Due to a lack of funds his highest level of education was Form 5 (essentially high school).  In 1960s he assisted his parents with their cattle business until a disease outbreak compromised their livestock. Afterwards, he turned attention to his own entrepreneurship.  In the early 1970s he obtained a loan from the government to start a business which is lorry business and in 1974, he bought a shop house under a hire-purchase agreement with Urban Development Authority of Malaysia (UDA). Next year, he obtained a rice-trading license and founded Shah Company, a rice supplier.

            From this chronology, we found that he aimed for something he desired of and he eagerly struggling to achieve his aim. From there, we can see that Tan Sri Syed Mokhtar Al-Bukhari is outcome-oriented person.

PROACTIVE : Steve Job

According to Oxford Dictionary, proactive mean creating or controlling a situation rather than just responding to it after it has happened. In entrepreneur term, proactive is the ability of someone to spot and grab the opportunities. That means entrepreneur who are proactive tend to take action in challenging situation when he/she spot the opportunity. In other word proactive is the entrepreneur are good enough to spot opportunity and pursuing it relentlessly. Steve Job, an American information technology entrepreneur and inventor. Steve job was the co-founder, chairman and chief executive officer (CEO) of Apple Inc. He is also the CEO and majority shareholder of Pixar Animation Studios, a member of Walt Disney Company’s board of directors and founder, chairman and CEO of NeXT Inc. He was a University drop-out and never graduated. He quit the university because of the expense and he believe that there another path for him.

He started a company in a garage together with Steve Wozniak on April 1^st 1976. They released Apple 1 after a year and that was the start of the meteoric rise of Apple Inc. Disagreements between the two co-founders (Steve Job and Steve Wozniak) resulted the board of directors choose to be with Steve Wozniak and Steve Job was fired from his own company. He never give up! Steve Job proactively turned adversity into opportunity. He created new venture which is Pixar Animation Studios and NeXT Inc .He start to focus at his two new ventures. He then comeback to Apple to make it even successful than before. He never get circumstances block his way to achieve his goal. He proactively choose to grab the opportunities that came to him rather than being reactive to the negative factor. This show that someone should be proactive to be a very successful entrepreneur just like Steve Job.

TEAM ORIENTED : Bill Gates

An entrepreneur must have a good team oriented to success. They must always care about the current changing so he can fix his business and the problems can be easily solved. From the observation by the entrepreneur, the chance that have can easily been explored. This is because they always work in a team in order to achieve the company’s target. Working in a team oriented environment can be tough, especially when each person in the group wants to give their best ideas and have a strong impact on the project and the company as a whole. Team oriented means that people will try to work together, using their individual skills and providing constructive feedback, despite any personal conflict between individuals. To get this success, a team were working hard to achieve a goal, organization cannot be successful if the employees only work alone without a teamwork in a big business and company.

Bill Gates is one of the entrepreneur that apply team oriented in his career. Bill Gates or William Henry Gates II was born on October 28, 1955 in Washington, United States.

·         He was a founder of Microsoft.Since he was a kid, he shows his interest in computer programme which using a basic language.

·         To be successful, to realize business goals, leaders carry out this process consistently and continuously by applying their skills, knowledge and appropriate leadership styles to be in line with the industry dynamics and organizational capability level. 

·         Bill Gates as an influential leader can be described in various ways such as billionaire philanthropist, billionaire computer and smart predictor of future technologies. 

·          At the beginning of his life, the inspiration that helped Bill Gates to take over the inherited ambition, intelligence, and his competitive spirit. Microsoft revolutionized the modernization of one of the most important in the modern world under his leadership. In this analysis, we will discuss one of the important front in the style of his leadership at the outset Microsoft "Transactional Leadership

·         From establishing Microsoft in 1975 until 2006, Gates had main responsibility for the company’s product strategy. From his younger days, Bill was intensely focused onto his target.

·         From that we can see how Gates will maintain a focus on making Microsoft a success not in one year but over several decades. Strong and tight Bill Gates often presents himself as a leader of a tight and powerful rivals and subordinates. He has also turned Microsoft into a stable monopoly.

·         To maintain the status of the company, Gates had to focus on creating barriers to new entrants. In addition, this product has been well received by users because he strictly control the production process organization. Both of these situations require a power orientation and leadership to manage the task.

·         Microsoft is the provider of the industry standard, he will go to any extent to defeat his rivals as some critics claimed that the victory is very important to Gates. With aggressive business intelligence, Microsoft almost since the beginning, Gates has been in and out of courtrooms to deal with legal problems.

·         Task-oriented behaviour has proven to be a difficult personality traits such as: Focus Bill Gates has shown the importance of clarity of thought and execution that unlike his contemporaries for almost thirty years.

·         He is very smart, really hard and really competitive. Despite the lack of interest in personal habits and social conventions are legendary. He paid no heed to social convention when Bill thinking hard about something.