TASK 1(A)
Failure is an
option : Dato’ Sri Hajjah Dr Hasmizah bt Othman
Dato’ Sri Hajjah
Hasmizah bt Othman her familiar name is Dato’ Sri Vida. She is a intrepreneur
for health, Pamoga and cosmetics, Vida Beauty that always use this trademark
“Qu Puteh, Qu Puteh Baru La Putih”. Before she became a success intreprenuer she faced many challenge and
difficulties but she never gave up. She proved to everyone that even she always failed in whatever she did but
now she have everything.
Dato’ Sri
Vida family financial status was humble. Her life became worse when her father, passed away.She tried to help her
family by starting a business, selling “nasi bungkus” and “kacang putih” at school.
When she had a chance to further her study, she began business to support her
life in USM. After grooming and shaving
filled, she applied a bank loan of RM100,000 to venture a beauty salon. At the same time she
work as a teacher, she received RM 3,000 monthly worked as a teacher. At that
time, she is still a newbie to a business. Dato’ Sri Vida spent
all the capital she got into renovation and decoration of the shop.All
of RM100,000 has been used to renovate the store to be used as a beauty salon. She
had to find the money again with conducting business at the night market, by
selling the food, veil to earns the capital.
Dato’
Sri Vida reveal her cosmetics, Vida Beauty.At the beginning of her businesses, she has a government
grant of RM1 million to start a business. The money was spent on research R&D,
to find high quality materials to produce better quality products and to make product advertising. However, she was
disappointed when the money spent on making it as much as RM500, 000 did not
bring any revenue, because of the pressure, she suffered blood pressure. Even
she face the failure, she will not be easy even despair she had risen again to
produce a new product that is Pamoga using cucumber and pomegranate. But what
actually happened was a blessing in disguise. She try to treat her high blood
pressure by creating her own formula. She trying to use sea cucumbers that are
cool and the efficacy of pomegranate as an anti-oxidant and from there was born
the same health products. It managed to reduce her high blood pressure.
In
terms of marketing, she learned a lot from failure. That is her 'secret recipe'
her business. Dato’ Sri Vida never give up and turn all
hardship into challenges. This has brought her the huge success in her
business.
NETWORKED : Jeff Bezos
Jeff
Bezos is a successful entrepreneur and live in America. Bezos studied
for course of computer science and electrical engineering at Princeton
University. In early of his age, Bezos known himself was a computer lover.He
always can see the potential of the Internet as a business opportunity
and network, he tries to develop the Internet as
an effective tool to speed up the transaction process. After
graduating from Princeton, Bezos worked on Wall Street in the computer science
field. Then Bezos is working to build a network of international trade for a
company known as Fitel. Two years later, Bezos moved to Bankers Trust and worked to developing software
applications for clients' retirement fund. This
is where the spirit of entrepreneurship began to appear, but Jeff Bezos did not
rush to start her own business. Inspiration for further independent work came
when Bezos worked at a finance company DE Shaw Company where Bezos believed by
David Shaw, the founder of the company, as Senior Vice President. On that time, he
met his wife, Mackenzie in 1990.Bezos made a decision to move into an e-commerce nascent world
while his career in finance was extremely lucrative.
Jeff decided
to build and operate his own company in 1994.
In 1995, Bezos founded Amazon.com started as an online bookstore that run from
the garage of his home in Seattle, Washington. He set up Amazon.com, which is
South American river endless named. He is the founder of Amazon.com and also
chief Executive of his business. Bezos success opened his own business Amazon.com, he has invited
300 of his friends to give a test for the site. Amazon.com, online bookstore
had successfully sold various books across the United States.
Besides, within 1 month the business has spread to 45 foreign
countries with no promotion. Within 2 months, the business sales had
reached around $20,000. Shortly after the launch, he added new functional websites, such as the main shopping,
customer ratings and command valid e-mail. By this, Bezos has managed to dominate the internet market.
Finally, he can seize networked opportunities that are created in the market. His business
growing faster than expected by his team and Bezos himself. That list name is
Forbes. They estimated that Bezos' personal wealth has reach US$59.2 billion.
One of his success factors is Bezos had previously conducted a study to
create a list of 20 companies, mail-order top and observe that there is no book
publishers who have mail-order for making comprehensive catalog will require
thousands of pages and will take the budget if do deals by email.
In 2006, Amazon.com launched its video on demand service, initially known as
Amazon Unbox on TiVo, it was eventually rebranded as Amazon Instant
Video. In 2007, the company released the Kindle, a handheld digital book
reader that allowed users to buy, download, read and store their book
selections. In the same year, Bezos announced his investment in Blue Origin, a
Seattle-based aerospace company that developing technologies to offer space travel to paying
customers.On
August 5, 2013, Bezos announced his purchase of The
Washington Post for $250 million in cash.
Amazon.com is not to be involved. This is uncharted terrain, he told the
newspaper, and it will require experimentation. Shortly after the announcement
of intent to purchase, The Washington Post published a long-form
profile of Bezos on August 10, 2013. The sale closed on October 1, 2013,
and Bezos's Nash Holdings LLC took control. The
place name Albuquerque in New Mexico is the city that Jeff Bezos was on January
12, 1964. Jeff
Bezos had networked trait that showed how he conducted his business, Amazon.com. His networked trait
shows something outside the individual connections. Connection between peer to
peer also give a chance for the entrepreneur to bounce their idea off and to
build their organization with like-minded people. Through Bezos networked trait
many employees satisfy with the organization culture. Some current Amazon
employees noted that the networked trait that Jeff Bezos has make the working
environment more upbeat.
OBSERVANT : WARREN BUFFETT
You don't need a huge amount of money to
become a successful investor. If
you have your own business, either full-time or on the side, investing some of
your earnings back into your business is one of the smartest things you can do.
Buffett did just that when he and a friend
bought a pinball machine for $25 and placed it in a local barber shop. When it
earned money for them, rather than spend it, they bought additional pinball
machines. In time, they had eight machines in different barber shops. When they
sold that business, Buffett used the proceeds to start another business.Sometimes,
if customers like with our services they will come again.
Some experts recommend investing some of
your earnings outside your business so you'll have those funds to draw on if
your business faces a temporary downturn or fails altogether. Whether you
choose to diversify your investments this way or fold extra money back into
your business, it's important to invest some of your earnings in your future
and not just live on them.We have to look something with different sides.
OPEN
CULTURE : ABDURRAHMAN BAKRIE
Bakrie
Group is a well-known company in Indonesia that has 10 subsidiaries listed on
Bursa Efek Indonesia. Bakrie Group established by Achmad Bakrie on 1942. The
company engaged in many sectors, including mining, property, infrastructure,
media, telecommunication, oil & gas, education, and foundation. Nowadays,
Bakrie Group headed by Nirwan D. Bakrie as Chairman and Indra U. Bakrie as
CO-Chairman. They both started to continue the business since 2004 after
Aburizal Bakrie (son of Achmad Bakrie) pension from business.
To be a successful company, Bakrie
Group has gone through a lot of experiences, whether it is good or bad. Then,
Bakrie learned not to repeat all mistakes that caused failure. They tried to
develop the quality of their organization. For example, at first Bakrie group
only engaged in plantation sector which included coffee, rubber, and pepper.
After decades, Bakrie Group has had various sector that runs successfully.
Bakrie Group is just a company that
will live or die, depends on how motivated, inspired, and committed the
employees are. So, there is a conscious choice to make them as the biggest
priority in company; to change the way they work. It means the company tried to
make an open culture.
Open culture can be defined as
philosophy of collective creativity and collective responsibility. The biggest
benefit if a company build an open culture is the company could truly develop a
diverse team. By this team with an open culture, the company allows people to
set their own agenda and have been able to attract new and various talents.
This thing might help the company to strengthen the cooperation between other
sectors.
In fact, to build an open culture is
hard, due to it is not immediately intuitive and it is not likely comparable
with any other companies. Not only that, open culture can also caused endless
problems, such as issues that would normally remain hidden for some times, tend
to rapidly spread to other people. This is good actually, because employees and
managers can solve the problem. But this also bad, because the other problems
might be arise soon.
Commonly,
open culture can be created well and long-lasting for a company by several
steps below. They are :
1. Efforts to explore, discover, realize and implement a
corporate culture that is built-in within the organization. Things that will
find through them are negative norms and positive norms.
2. Set the goals clearly and measurable, about how the
dispute can be reduced and maintain the positive norms.
3. Planning and implementation the measures that will
ideally realize the changes in four dimensions, that are; each individual,
member of co-worker team, leadership, organization’s processes, systems,
policies and structure. Because how the company works must be adjusted to the
situations and conditions that always change anytime.
4. Build a good corporate image, because it is essential
to be known in society. Corporate image can be related with business name,
architecture, variety of products, traditions, ideologies and impression on the
communication made by the employees that interact with clients.
Based on the explanation above about
open culture, Bakrie Group developed their organization quality by implement
revitalization system which is focused in strengthening the organizational
structure, management of talent, development of human capital, and emphasis winning spirit-based corporate culture and
governance structure of the Company.
OPEN RISK TAKER : DATO’ ALIFF SYUKRI BIN KAMARZAMAN
As we know, Dato’ Aliff Syukri Kamarzaman
was born on April 3, 1987 in Felda Kechau, Kuala Lipis, Pahang. Everyone know
him as a founder of D’Herbs Healthy Marketing. D’Herbs Healthy Marketing was
established on September 2010.
For the beginning, they only sell four
main products which is foundation, slimming products, drink women’s health and
treatment lipstick. He start selling his products under the tent at Sunday
market and also night market. He telling that to become a successful person,
they have to work hard to achieve that. It is not easy to be successful person
in business world. They have to face a lot of challenge before they grab the
successfulness.
At the business world, not all
entrepreneur willing to take a risk to publish a new product. Especially to bring
it to market place that is lot of competitors. It is not easy to release one
product especially health and cosmetics products. It must go through a lot of
procedure from authority department and they have to make sure that products is
safe to use by the customers.
But, Dato’ Aliff Syukri is a person who
are brave to take a risk by create more new cosmetic and health products. More
surprising, he was manage to sell the new product. Now, D,Herbs Healthy
Marketing already have more than 90 products lines and the company also have 35
staff who help to manage the company well. This show that Dato’ Aliff Syukri
Kamarzaman was open risk taker when he want to create and sell his products. He
always have to face a lot off challenge when he want to sell it. But now, his product
not only sell inside the country and also outside the country.
VISIONARY : DATO’ DR AZRIL BIN MOHD RADZI
Dato’ Dr Azril Mohd Radzi, born 30th
January 1986 was the owner of the V’Asia line of wellness and beauty products
may well be the next Malaysian Max Factor. Just 4 years after establishing his
brand, the holder of an aircraft engineering degree from University Kuala
Lumpur targets RM4 million in gross sales per month, an achievable figure if
each of the 8,000 agents selling his products can touch RM500 each.
The
bachelor found his niche in the beauty and wellness industry with a multi-level
marketing company to earn some extra pocket money. Undeterred he retrained his
sights on home grown beauty brands, which had a more straight forward
manufacturer to wholesaler to seller to end-user style. His first product, a
slimming and skin enhancing aid was formulated with the help of a food
technologist from Seremban. This formula was then manufactured under a
joint-venture agreement with a factory in Nilai. Over the past 3 years, sales
for this product alone have run into millions in terms of units. In Azril’s Shah Alam office, there is one section is
dedicated to the creation of brochures, video and print ads. Every month, some
400,000 brochures are sent out with products and distributed to agents. He,
appears two to three times a week on paid slots in TV program to sell his products
He said that there are many good
manufacturing practice-certified factories with the capability to do this. In
fact, for V’Asia, have up to 30 suppliers who can cater to his ideas. The
important thing is to find the right people to do a good job. The science is in
a keen eye for what people want.This show that he has vision to make sure that
his products well known. Now days, when people mention V’Asia products all
people already know it.
OUTCOME ORIENTED : TAN SRI
SYED MOKHTAR SHAH BIN SYED NOR AL-BUKHARY
According
to Oxford dictionary, the word Outcome brings the meaning the way a thing turns
out; a consequence. Meanwhile, the word orient refer align or position (something) relative to the points of a compass or
other specified positions. If we look at the word outcome-oriented, what does
it is mean? Outcome-oriented refer to your aim. For instance, you must have
target to achieved one day. It is mean that the outcome-oriented attitude is in
yourself. A successful entrepreneur who I found this good manner inside him is
Tan Sri Syed Mokhtar Al-Bukhari. He is a very inspiring person.
Syed Mokhtar
Al-Bukhari is the Chairman of the Al Bukhary Corporation. Born in 1952 in
Alor Setar, Malaysia, he grew up in a financially struggling family of traders.
Due to a lack of funds his highest level of education was Form 5
(essentially high school). In 1960s he assisted his parents with their
cattle business until a disease outbreak compromised their livestock.
Afterwards, he turned attention to his own entrepreneurship. In the early
1970s he obtained a loan from the government to start a business which is lorry
business and in 1974, he bought a shop house under a hire-purchase agreement
with Urban Development Authority of Malaysia (UDA). Next year, he obtained a
rice-trading license and founded Shah Company, a rice supplier.
From this
chronology, we found that he aimed for something he desired of and he eagerly
struggling to achieve his aim. From there, we can see that Tan Sri Syed Mokhtar
Al-Bukhari is outcome-oriented person.
PROACTIVE : Steve
Job
According
to Oxford Dictionary, proactive mean creating or controlling a situation rather
than just responding to it after it has happened. In entrepreneur term,
proactive is the ability of someone to spot and grab the opportunities. That
means entrepreneur who are proactive tend to take action in challenging
situation when he/she spot the opportunity. In other word proactive is the
entrepreneur are good enough to spot opportunity and pursuing it relentlessly. Steve
Job, an American information technology entrepreneur and inventor. Steve job
was the co-founder, chairman and chief executive officer (CEO) of Apple Inc. He
is also the CEO and majority shareholder of Pixar Animation Studios, a member
of Walt Disney Company’s board of directors and founder, chairman and CEO of
NeXT Inc. He was a University drop-out and never graduated. He quit the
university because of the expense and he believe that there another path for
him.
He
started a company in a garage together with Steve Wozniak on April 1st
1976. They released Apple 1 after a year and that was the start of the meteoric
rise of Apple Inc. Disagreements between the two co-founders (Steve Job and
Steve Wozniak) resulted the board of directors choose to be with Steve Wozniak
and Steve Job was fired from his own company. He never give up! Steve Job
proactively turned adversity into opportunity. He created new venture which is
Pixar Animation Studios and NeXT Inc .He start to focus at his two new
ventures. He then comeback to Apple to make it even successful than before. He
never get circumstances block his way to achieve his goal. He proactively
choose to grab the opportunities that came to him rather than being reactive to
the negative factor. This show that someone should be proactive to be a very
successful entrepreneur just like Steve Job.
TEAM
ORIENTED : Bill Gates
An entrepreneur must have a good team oriented to success.
They must always care about the current changing so he can fix his business and
the problems can be easily solved. From the observation by the entrepreneur, the chance that
have can easily been explored. This
is because they always work in a team in order to achieve the company’s target.
Working in a team oriented environment can be tough, especially when each
person in the group wants to give their best ideas and have a strong impact on
the project and the company as a whole. Team oriented means that people will
try to work together, using their individual skills and providing constructive
feedback, despite any personal conflict between individuals. To get this
success, a team were working hard to achieve a goal, organization cannot be
successful if the employees only work alone without a teamwork in a big
business and company.
Bill Gates is one of the
entrepreneur that apply team oriented in his career. Bill Gates or William
Henry Gates II was born on October 28, 1955 in Washington, United States.
·
He was a
founder of Microsoft.Since he was a kid, he shows his interest in computer
programme which using a basic language.
·
To be
successful, to realize business goals, leaders carry out this process consistently
and continuously by applying their skills, knowledge and appropriate leadership
styles to be in line with the industry dynamics and organizational capability
level.
·
Bill Gates as an influential leader can
be described in various ways such as billionaire philanthropist, billionaire
computer and smart predictor of future technologies.
·
At the beginning of his life, the inspiration
that helped Bill Gates to take over the inherited ambition, intelligence, and
his competitive spirit. Microsoft revolutionized the modernization of one
of the most important in the modern world under his leadership. In this
analysis, we will discuss one of the important front in the style of his
leadership at the outset Microsoft "Transactional Leadership
·
From establishing
Microsoft in 1975 until 2006, Gates had main responsibility for the company’s
product strategy. From his younger days, Bill was intensely focused onto his
target.
·
From that we
can see how Gates will maintain a focus on making Microsoft a success not in
one year but over several decades. Strong and tight Bill Gates often presents
himself as a leader of a tight and powerful rivals and subordinates. He has
also turned Microsoft into a stable monopoly.
·
To maintain the status of the company,
Gates had to focus on creating barriers to new entrants. In addition, this
product has been well received by users because he strictly control the
production process organization. Both of these situations require a power
orientation and leadership to manage the task.
·
Microsoft is
the provider of the industry standard, he will go to any extent to defeat his
rivals as some critics claimed that the victory is very important to Gates.
With aggressive business intelligence, Microsoft almost since the beginning,
Gates has been in and out of courtrooms to deal with legal problems.
·
Task-oriented
behaviour has proven to be a difficult personality traits such as: Focus Bill
Gates has shown the importance of clarity of thought and execution that unlike
his contemporaries for almost thirty years.
·
He is very
smart, really hard and really competitive. Despite the lack of interest in
personal habits and social conventions are legendary. He paid no heed to social
convention when Bill thinking hard about something.
